In this episode, Robb Breding and I discuss his upbringing, the defining moment that put him on a better path, his phenomenal success in business and his thoughts on leadership. You can visit Robb’s website at and connect with him on LinkedIn at Enjoy!

Robb Breding has spent most of his life and career seeking to inspire people and organizations to be the very best they can be! He spent the first eleven years of his career receiving a world class education as an executive leader at a prominent fortune 500 retail company. Subsequently, he ventured to start his own retail company selling wireless phones and accessories. As president and CEO, he grew the business from a single store to over fifty locations, employing over 250 people across five states in just 10 years. Hit hard by the “Great Recession” of 2008, Breding fought back and successfully transitioned the business from direct distribution to a franchise-like model empowering entrepreneurs to own and operate their own wireless retail stores. After selling the wireless business in 2014, Robb’s wife, Pam was diagnosed with breast cancer. The cancer battle that ensued lasted over two years and together he and Pam fought not only the cancer, but also phenomena and heart failure caused by chemotherapy.  This life altering experience was a wakeup call for Breding and helped to solidify what has become his “WHY” in life. That is “To empower people to understand and fulfill their God given purpose!” Since then, Breding has founded REV Advisory Group to carry out this mission. 

Breding is also an active member of his community serving on the local advisory board for Hope International; he commits his time, treasure and talent to his local church and various non-profits; and is currently the chair of his Rotary Club’s Leadership Development program. Robb and Pam have been married for over 34 years and together they have two beautiful daughters and two grandsons. The couple currently resides in the Minneapolis, Minnesota metro area.

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