OUTPERFORM THE NORM
The keynote that started the movement. Challenge your beliefs. Build your resilience. Walk away with the tools to sustainably show up as your Outperforming BEST.
DAILY EXECUTION.
EXTRAORDINARY RESULTS.
Big goals aren't won in big leaps—they're won in daily execution. Transform the way you set, pursue, and crush your goals—and unlock your next level of performance.
ELEVATE: HOW LEADERS
INSPIRE PEAK PERFORMANCE
Great leaders don't just manage performance—they inspire it. Discover what influential leaders do to recruit, retain, and elevate people through constant change.
2024 Top Performance Coach
MY COACHING PHILOSOPHY
PRIVATE PERFORMANCE COACHING
I've been fortunate to be surrounded by great coaches in my life.
Coaches that motivated me. Challenged me. That, at times, scared me Listened. Held me accountable. Made me BETTER.
And this is a commonality I've found amongst all Outperformers:
The best in the world, in any field, have a coach.
Shouldn't you?
Make your next event Outperform.
ELEVATE
How Exceptional Leaders Inspire Peak Performance.
VOTED 2021 MIDWEST MOTIVATIONAL SPEAKER OF THE YEAR!
Business Excellence Awards, Acquisition International
TRUSTED BY 100+ ORGANIZATIONS
From Fortune 500s to TEDx — here are a few:
Your event belongs on this list.
OUTPERFORM THE NORM for leaders
A Guide to Inspiring Peak Performance in an Ever-Changing World
This book, backed by sound science and research, dispels the myths around leadership and details what transformational leaders do differently, and BETTER, to inspire, motivate and raise the “game” of others.
Available through Amazon in eBook, print book or audiobook.
*please email support[at]outperformthenorm.com for bulk orders
WHAT IT MEANS TO OUTPERFORM
SCOTT'S UPCOMING SPEAKING ENGAGEMENTS
*Schedule changes rapidly and is updated intermittently. Contact Scott for up-to-date availability
OCTOBER
1
2026
MASMS OPENING KEYNOTE
St. Cloud, MN
Opening keynote for MASMS's (Minnesota Educational Facility Management Professionals) Annual Conference & Expo.
OCTOBER
14
2026
JOINT STATES UTILITIES COORDINATING COUNCIL
Coeur d'Alene, ID
Keynote for Utilities Coordinating Councils of ID, WA, MT, OR and AK on leadership and serving with excellence.
OCTOBER
19
2026
MINISTRY SMART OPENING KEYNOTE
Tampa, FL
Opening keynote on service and INTENTION for MinistrySmart's Annual Conference.
OCTOBER
21
2026
NORTHWESTERN MUTUAL - CLAYTON
Clayton, MO
Keynote for Northwestern Mutual financial advisors and leadership team members on showing up as your best and Outperforming The Norm.
OCTOBER
30
2026
KELLER WILLIAMS REAL ESTATE SUMMIT
Tampa, FL
Keynote on resilience, differentiation, and showing up as your Outperforming best for Keller Williams real estate agents.
NOVEMBER
11
2026
Vistage Worldwide (#1)
Holland, MI
Workshop on Daily Execution, Extraordinary Results (DE.ER.) for director-level managers of Vistage Worldwide.
NOVEMBER
12
2026
Vistage Worldwide (#2)
Holland, MI
Workshop on Daily Execution, Extraordinary Results (DE.ER.) for director-level managers of Vistage Worldwide.
NOVEMBER
17
2026
IMLCC KEYNOTE
Savannah, GA
Outperform The Norm keynote for Interstate Medical Licensure Compact Commission's (IMLCC) Annual Meeting.
NOVEMBER
24
2026
REIGNITE CONFERENCE
Winnipeg, Manitoba
Workshops on leadership and "igniting" others to peak performance for PMI Manitoba's Reignite Annual Conference.
DECEMBER
2
2026
ACTIVATE ONLINE CONFERENCE
Zoom, USA
Session for NSA's (National Speakers Association) Activate Conference on upgrading your online presentations.
DECEMBER
3
2026
LAKEVILLE ROTARY CLUB
Lakeville, MN
Morning keynote on leadership and serving with excellence for Lakeville Rotarians.
DECEMBER
10
2026
Northwestern Mutual - southern wisconsin
Madison, WI
Keynote for Northwestern Mutual financial advisors on goals, purpose, resilience and Outperforming The Norm.
FEBRUARY
6
2027
NSA-CO SPEAKER ACADEMY
Denver, CO
Workshop on mindset for NSA (National Speakers Association) Colorado's Speaker Academy.
FEBRUARY
16
2027
MPRA ANNUAL CONFERENCE
Lake of the Ozarks, MO
Opening Outperform The Norm keynote for Missouri Parks & Recreation Association's (MPRA) Annual Conference.
JUNE
11
2027
Northwestern Mutual - UTAH
Salt Lake City, UT
Keynote for Northwestern Mutual financial advisors + workshop for leadership team on influence, motivation and Outperforming The Norm.
AUGUST
16
2027
PMI NORTHEAST FLORIDA
Zoom, USA
Peak Performance for Project Managers keynote for PMI (Project Management Institute) Northeast Florida chapter.
NOVEMBER
30
2027
BUSINESS SPEAKER SERIES
Zoom, USA
Virtual keynote on leadership and influence for Texas Security Bank's Business Speaker Series.
DECEMBER
10
2027
Northwestern Mutual - DES MOINES
Des Moines, IA
Keynote for Northwestern Mutual financial advisors and leadership team members on showing up as your best and Outperforming The Norm.
DECEMBER
16
2027
SEGC (SMALL EMERGING GROWTH COMPANIES)
Minneapolis, MN
Workshop on business success strategies for entrepreneurs of SEGC (Small Emerging Growth Companies).
SCOTT WELLE SPEAKER & PRESS KIT (for MEDIA & EVENT PLANNERS)
Today’s world is different. It’s full of unpredictability, competition, cynicism and distraction. How do you rise above it, focus on what matters and stand out as your Outperforming best? Download Scott's press kit to find out.
Free CHAPTER: DOWNLOAD AN EXCERPT FROM OUTPERFORM THE NORM FOR LEADERS
Inspire peak performance. Get the best out of you AND others.
BOOK SCOTT FOR YOUR NEXT EVENT
SCOTT IS A CERTIFIED SPEAKING PROFESSIONAL
The Highest Designation from National Speakers Association
*Less than 500 active speakers have met this standard worldwide*
The CSP® designation, established in 1980, is the hallmark of professional excellence and is held by less than 17% of NSA members. It signifies that the speaker has achieved a significant level of professional performance through a combination of experience, education, client satisfaction, and a proven commitment to continuous learning.
WHAT OTHERS HAVE TO SAY
"Your message is so important, powerful and meaningful for anyone looking to grow and be at their best."
Derek Tamm
Northwestern Mutual
"You were a Rock Star at our Conference! Thank you! Your energy was contagious and your message was so appropriate for our group."
Gina Cotroneo-Dabe
Allina
"We've had a lot of people come through here but we've NEVER had someone communicate in such an energizing and engaging way!"
Bob Morgan
Mound-Westonka Rotary
"The best part of the meeting, in my opinion, was Scott Welle! He knocked the ball out of the park and was spot on. I bought his book and have read about half of it already! I think the region should have to read it!"
Brian McQuade
Edward Jones
"Scott is AHH-MAZING! His strategies on discipline and mental focus will be invaluable for my team of consultants."
Lisa Brainer
Jockey
"The feedback has been amazing. The salespeople said it's probably the best meeting they've ever had!"
Debbie Tufts
Rudy Luther Toyota
"Scott was engaging, witty, thought-provoking and very practical. He delivers the tools, techniques and practical advice that offer the takeaways our group craves. And he connects so well with his audience!"
Wendy Bloom
United Healthcare
"Scott does an amazing job with his message. I had several employees thank me for having him speak to our group. He has a great sense of humor and positive attitude!"
Mike Mornson
Minnesota League of Cities
"The feedback from attendees was nothing but positive - thanks, Scott!"
Ray Lewis
Sherwin Williams
"In front of a packed conference room, 99% felt this talk was Valuable or Very Valuable! Indeed a memorable and inspirational talk - Scott is highly recommended!"
Peter Beaumont
SEGC
"Thanks for the fantastic presentation last week! That was one of the best talks I've heard in a long time. Thank you for all you do and the valuable inspiration you provide."
Joshua Spurgeon
One Call Concepts
"Hands down one of the BEST discussions I've attended because of Scott's dynamic and engaging style!"
Kate Hufnagel
Alion
THE COURAGEOUS LEADERSHIP SERIES
A special 5-part series on courageous leadership during the unprecedented time of COVID-19 and the global pandemic.
Meant to help more people show up and not shrink, but shine, so they can be their best for their company, organization, team, community and family. Available on all major podcast platforms.
THE COURAGEOUS LEADERSHIP GUIDE
A guide to help you shine, not shrink, in leading a company, a team, a community or your family during an unprecedented time in our society.
PART I: MINDSET. MESSAGING. MOVING FORWARD.
This is the first installment of a 5-part series on courageous leadership. COVID-19 and the global pandemic put us in an unprecedented situation and we needed more people showing up and not shrinking, but shining.
Yes, this meant YOU and ME.
This series of solocasts focused on mindset, messaging and moving forward, whether you’re leading a company, a team, a community or your family.
Let’s all be our best and OUTPERFORM together.
PART II: MINDSET. MESSAGING. MOVING FORWARD.
This is the second installment of a 5-part series on courageous leadership. COVID-19 and the global pandemic has put us in an unprecedented situation and we need more people showing up and not shrinking, but shining.
Yes, this means YOU and ME.
This series of solocasts will focus on mindset, messaging and moving forward, whether you’re leading a company, a team, a community or your family.
Let’s all be our best and OUTPERFORM together.
PART III: MINDSET. MESSAGING. MOVING FORWARD.
Courage: mental or moral strength to venture, persevere, and withstand danger, fear or difficulty
I’ve had many conversations with coaching clients over the last few days on the current circumstances we’re all facing and the difficult decisions that are resulting from it.
Many of them are business-related. Stay open or close? And if you’re being forced to close, do you layoff people knowing they’re living paycheck to paycheck, or do you put the business at financial risk?
Heavy, hard questions that yield no easy answers.
Making difficult decisions is the common thread of this third installment and it can apply to any area of life:
PART IV: MINDSET. MESSAGING. MOVING FORWARD.
This is the fourth installment of a 5-part series on courageous leadership. COVID-19 and the global pandemic has put us in an unprecedented situation and we need more people showing up and not shrinking, but shining.
As courageous leaders, this means:
More anxiety must be met with more patience.
More pessimism must be met with more positivity.
More ambiguity must be met with more principle.
This is a call to YOU and ME to step up.
PART V: MINDSET. MESSAGING. MOVING FORWARD.
Covered in this episode is the seriousness of what’s happening in our society: death, sickness, suffering, isolation and financial devastation. None of these are laughing matters.
Still, sometimes, what matters is laughing, and there are scientific benefits for doing it that make it even MORE important now than ever before.
Beyond this, I discuss the importance of communicating by letting people see you and hear you, and the two questions we’re all going to need to ask ourselves as we move forward.
Keep leading courageously and let’s OUTPERFORM together.
“Leadership is a commitment to consistently showing up as your best, to influence and inspire others to see more, do more and become more, towards the achievement of a goal or worthwhile ambition.”
Scott Welle
Outperforming Leaders Are Not Born.
They're Made.
Great leaders have exceptionally high standards, are able to persevere through change and conflict, and have the ability to consistently get the best out of others in working towards a common, shared goal.
Outperformers know:
Leadership is not a position. Your title or position on the organizational chart doesn't guarantee leadership.
Leadership is not a paycheck. Digits and decimal points have nothing to do with people following a direction.
Leadership is not a personality type. Introverts or extroverts. Thinkers or feelers. Commanding or compassionate. Leaders come in all shapes and sizes.
Leadership is a privilege. It is a not a right, and if you’re reading this right now, leading others is a tremendous opportunity and a blessing.
Leadership is power. Leaders have followers, and this mass can be used for good or bad. As an Outperformer, I know that you seek the former.
Leadership is people. We manage things (budgets, KPI’s, metrics, targets, etc.). We lead people.
10 Minutes a Day Can Change Your Life
Where Charisma Comes From...
There is No Failure; Only Feedback.
What Do You DO?
How Outperformers Raise Their Game
Talk at TEDxAWC
OUTPERFORM...BY THE NUMBERS
Number of states for which Scott has spoken live or virtually
Number of countries with students enrolled in online Outperform training
Estimated people served globally through live or virtual keynotes / workshops
Number of loving pets that have kept me company as I strive to help others Outperform!
THE OUTPERFORM BOOK SERIES
A collection of books to help you Outperform personally, professionally and athletically.
Available through Amazon in eBook, print book or audiobook.
*please email support[at]outperformthenorm.com for bulk orders
